Straight Line
Books

The bookshelf, written down properly.

One book so far, for the moment every finance career runs into: a messy problem, a blank page, and everyone waiting for you to know where to start.

Coming soon A practical guide

Where to Start

How to break down any problem, step by step, and solve it with confidence. The toolset consultants and finance leaders use in the first five minutes, taught on real cases like Lego's near-collapse and walked from a blank page to a decision.

  • The five shapes a problem can take, and the tool for each
  • Driver trees, factor maps and process maps, step by step
  • Reading the evidence without fooling yourself
  • Exercises in every chapter, plus a bonus on the consulting interview
Join the waitlistEarly-reader price for the waitlist
Waitlist

Hear first when the book is out.

One email when it's ready, with an early-reader price. Nothing else unless you tick the second box.

Meanwhile

Read the short version for free.

The ideas in the book started as notes on the bookshelf.

Sunday Notes

The next note, in your inbox

One email a month with a new idea from the bookshelf. Nothing else, and you can leave with one click.